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The Alliance of Independent Authors is a professional business membership organisation that advises, campaigns for, and empowers self-publishing authors. A non-profit, our mission is ethics and excellence in self-publishing and we provide authors with trusted advice, supportive guidance, and a range of resources, within a welcoming community.

Latest advice, news, ratings, tools and trends.
How Authors Measure Success: Income, Fulfillment, and the Joy of Storytelling
As authors, we have many ways to measure success beyond bestseller lists, awards, or sales figures. For some, it’s about creative freedom or building a sustainable business. For others, it’s about connecting with readers, leaving a legacy, or simply finishing the next chapter.
Live Events Drive Author Success in a Changing Industry: Self-Publishing with ALLi Featuring Joe Solari
On the Self-Publishing with ALLi podcast, host Joe Solari explains how attending live events changed the course of his career and why in-person conferences still matter. He discusses how to choose the right event, prepare effectively, and build lasting connections that support a profitable publishing business.
BookBub Survey Finds Indie Authors Divided on AI Use, Ethics Still a Major Concern: Self-Publishing News with Dan Holloway
Surveys are always great reading. They have more or less value in terms of understanding the challenging landscape, largely depending on their sample size and the transparency around it. This week we have a survey that’s both interesting and enlightening—and on the becoming-perennial subject of authors’ attitudes toward AI. It comes courtesy of a BookBub survey. This means that the kind of authors represented will be very like a sizeable portion of the cohort of indie authors. Indeed, 69 percent of authors who responded to the survey only self-publish, and 25 percent were hybrid.

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