3D image of The Bitter Trade book cover

Why I Love Bookshops (#Authors4Bookstores)

When launching ALLi’s new #Authors4Bookstores campaign during IndieReCon, English historical novelist Piers Alexander captivated the audience with his nostalgic explanation about why he was so determined to launch his debut novel in print and sell it via bricks-and-mortar bookshops. Here’s an extract from his launch speech. I grew up in Luxembourg, and the best bit […]

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Sandy are her book launch

Book Marketing: Case Study of a Successful Book Launch

British novelist Sandy Osborne, author of the highly acclaimed Girl Cop series, offers an encouraging perspective on in-store book launches, based on her experience of running two very successful book launch events at one of her local bookshops. (ALLi’s new #Authors4Bookstores campaign will include advice on how to emulate her success – more campaign news […]

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